Post by account_disabled on Mar 5, 2024 2:00:39 GMT -5
Google's latest announcement on its blog is about the Google Speed Update and that loading times will be a ranking factor in mobile searches . But this will be from July 2018. Learn more details with Web Positioning Salamanca . Table of Contents The precedent: Mobile-First Index What changes with mobile-centric indexing? News about mobile-first index Google Speed Update: Loading times will be a ranking factor in mobile searches Speed update Metrics that will help you Tools to evaluate the performance of your website How to make your website load faster on mobile phones? The precedent: Mobile-First Index More than a year ago, Google announced the imminent transition to mobile-first index. It was in November 2016 when the Google Webmasters blog highlighted that today more people who search on Google use their mobile devices.
Therefore, they announced that they began Asia Mobile Number List experimenting with mobile-first indexing. Which means that they will eventually use the mobile version of a site as the primary one to rank a website. The process was just beginning and they were already announcing the need for a responsive website or a dynamic site. Therefore, being mobile friendly is one of the SEO tips to follow in 2018. At Stone Temple they graph data from a Similar Web study. Where they summarize a research based on users in the United States: 55.79% of traffic comes from mobile devices. It is estimated that this figure will continue to increase.
The difference is that people spend more time on desktop sites than mobile sites, 59.9% versus 40.1%. People spend 1.9 times more time per visit on their desktop than on mobile phones. The bounce rate on mobile is higher than on desktop, 40%. There are also differences in engagement, on computers there is 58.5% engagement while on mobile phones there is 41.5%. A survey by Google's Consumer Barometer indicates that 96% of those surveyed indicated that they used a mobile phone, 87% a smartphone and 72% a computer. They estimate that 84% of people access the Internet at least as often via smartphone as they do on computers. What does this data tell us? That, although in general, on mobile phones you get more traffic , on computers there is greater engagement.
Therefore, it is essential to have a website optimized for all devices. What changes with mobile-centric indexing? Google has been indexing your site based on experience on computers and the content in this version. If you have a different mobile version, Google doesn't use it to determine your rankings yet. Post: How to use Google Chrome Dev Tools It is expected that Google will soon begin indexing and positioning your site based on the content of the mobile version and the user experience. It won't from the desktop version. If your site has a responsive web design this will not be a problem, since Google will see the same thing. But, if you have a mobile version, like m.sitioweb.com, and it does not have the same content or offer the same experience, then you will have problems.
Therefore, they announced that they began Asia Mobile Number List experimenting with mobile-first indexing. Which means that they will eventually use the mobile version of a site as the primary one to rank a website. The process was just beginning and they were already announcing the need for a responsive website or a dynamic site. Therefore, being mobile friendly is one of the SEO tips to follow in 2018. At Stone Temple they graph data from a Similar Web study. Where they summarize a research based on users in the United States: 55.79% of traffic comes from mobile devices. It is estimated that this figure will continue to increase.
The difference is that people spend more time on desktop sites than mobile sites, 59.9% versus 40.1%. People spend 1.9 times more time per visit on their desktop than on mobile phones. The bounce rate on mobile is higher than on desktop, 40%. There are also differences in engagement, on computers there is 58.5% engagement while on mobile phones there is 41.5%. A survey by Google's Consumer Barometer indicates that 96% of those surveyed indicated that they used a mobile phone, 87% a smartphone and 72% a computer. They estimate that 84% of people access the Internet at least as often via smartphone as they do on computers. What does this data tell us? That, although in general, on mobile phones you get more traffic , on computers there is greater engagement.
Therefore, it is essential to have a website optimized for all devices. What changes with mobile-centric indexing? Google has been indexing your site based on experience on computers and the content in this version. If you have a different mobile version, Google doesn't use it to determine your rankings yet. Post: How to use Google Chrome Dev Tools It is expected that Google will soon begin indexing and positioning your site based on the content of the mobile version and the user experience. It won't from the desktop version. If your site has a responsive web design this will not be a problem, since Google will see the same thing. But, if you have a mobile version, like m.sitioweb.com, and it does not have the same content or offer the same experience, then you will have problems.